If you’ve ever been stood up for a business appointment, do you immediately think, “I hope everything is OK”? And in the back of your mind wonder if you were (actually) stood up or did something awful happen.
While it is one of those things we hope will never happen in OUR business, I am sure you know of others that DID have a health issue, accident, or worse while in the prime of their business with NO backup in sight and you may have witnessed first-hand what the outcome was.
Why then are most business owners living on the edge?
We tend to wait until it is a dire necessity, say a diagnosis that smacks reality into our day, or we put it off so long that others are left to handle the residual mess.